Yahoo has uncover a new mobile search experience with richer content that intents to help users “take action right away”.
It’s an important update for Yahoo, with mobile search activity continuing to grow. Google recently proclaimed there are more mobile searches than PCs/laptops searches in the US and at least nine other countries.
Yahoo’s Andrew Poon said on Thursday the plan behind the new search results is to go beyond a list of links to an experience “that connects you instantly to the people, places and things you care about”.
"We know when you’re on the go, you’re often searches for a specific piece of information. So rather than delivering endless links for you to sift through on a small screen, we beautifully put together the most significant information in a way that allows you to take action right away," he said on Yahoo's official blog on "Tumblr".
The new mobile search results are running now but only in mobile browsers. Yahoo's mobile app has not been modified to include this feature.
And on Wednesday, CEO Marissa Mayer announced a deal with Oracle to promote Yahoo when people update the Java software on their PCs.
It’s an important update for Yahoo, with mobile search activity continuing to grow. Google recently proclaimed there are more mobile searches than PCs/laptops searches in the US and at least nine other countries.
Yahoo’s Andrew Poon said on Thursday the plan behind the new search results is to go beyond a list of links to an experience “that connects you instantly to the people, places and things you care about”.
"We know when you’re on the go, you’re often searches for a specific piece of information. So rather than delivering endless links for you to sift through on a small screen, we beautifully put together the most significant information in a way that allows you to take action right away," he said on Yahoo's official blog on "Tumblr".
The new mobile search results are running now but only in mobile browsers. Yahoo's mobile app has not been modified to include this feature.
And on Wednesday, CEO Marissa Mayer announced a deal with Oracle to promote Yahoo when people update the Java software on their PCs.
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